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Blogger Outreach Programs to Connect You with Brands

Blogger Outreach Programs to Connect You with Brands

Happy Friday y’all! I’ve started collaborating with brands, after 6 months of blogging, but at first it didn’t come from an outreach program. For some bloggers who are just starting out, you might wonder how in the world do other bloggers connect with brands. The answer is simple, they connect through outreach programs.

Blogger outreach programs make it easier for both brands and bloggers to connect with each other. So, what exactly is an outreach program, you may ask? Brand Meets Blog simply described it as

Blogger outreach, also known as blogger relations, is quite simply businesses working with bloggers to create genuine, authentic content to promote a product, brand or service.

So with outreach programs, brands can easily select bloggers that will perfectly fit their products/brand. For me personally, I find these programs really useful and easier to connect with brands.

Here are some of the ones that I’ve signed up to (in no particular order):

  1. Shopping Links
  2. The Cirqle (you can also download their mobile app, and is available for both IOS and android devices)
  3. Obviously
  4. Rep Influencer Marketing (mobile app)
  5. Tribe (mobile app)

My all time favourite is Shopping Links, you have to simply set up your account and connect all your social media accounts and they do everything for you. Your Shopping Links profile has all your statistics, which you can look at yourself. They help you connect with brands that matches your niche. And the best thing is that you don’t need thousands of followers to qualify for campaigns. I recommend it for small bloggers who wants to start working and collaborating with brands.



There’s a huge spectrum of blogger outreach programs out there. But the ones listed on here are perfect for small bloggers alike. One of the most common misconceptions with collaborating with brands is that you need thousands of followers to start. But most bloggers don’t understand that brands overlook the number of followers you have, but focuses on your engagement and the impact you have on your followers.

Lastly, brands itself can reach out to you if they think your blog perfectly fits their brand/products, so be prepared to receive tons of emails. A little heads up though, make sure to research about the brands and communicate with them very well before accepting any collaborations.

Have you signed up to any blogger outreach programs? Comment down your favourites, I’ll check them out. 🙂

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82 Comments

  • Reply Casey the College Celiac

    Great tips! I haven’t heard of any of these, so I’ll be checking them all out! I haven’t applied to many, so blogging outreach programs are the next bullet on my blogging to-do list!

    April 22, 2017 at 11:16 am
    • Reply Everything About HER

      Goodluck! Hope you find a lot of good collaboration opportunities through these programs. 🙂

      April 25, 2017 at 6:54 pm
  • Reply ShootingStarsMag

    I know some brands – and even outreach programs – want big numbers. This isn’t always true though, so it’s great that you’ve found places that work for you. I’ll have to check some of these out. I pinned this too!

    -Lauren

    April 22, 2017 at 12:22 pm
    • Reply Everything About HER

      That’s true, I had to look everywhere just to find the ones that didn’t require a specific followers count. Thank you so much, and thank you for pinning them 🙂

      April 25, 2017 at 6:53 pm
  • Reply candy

    This is so helpful and informative. Great information you have gathered and shared.

    April 24, 2017 at 9:38 am
    • Reply Everything About HER

      I’m glad you find it helpful. Thank you so much for dropping by. Much appreciated 🙂

      April 25, 2017 at 6:50 pm
  • Reply Michelle Paige

    I haven’t signed up to any of these! I can’t wait to check them out.

    April 24, 2017 at 10:25 am
  • Reply Eryn

    Thanks for the info! It’s so overwhelming when first starting a blog and knowing how to market yourself!

    April 24, 2017 at 10:34 am
    • Reply Everything About HER

      That’s very true! Hope this list helps you in some sort of way 🙂 Thank you for dropping by.

      April 25, 2017 at 6:50 pm
  • Reply Summer @ Coffee With Summer

    Surprisingly, I have never heard of these. Signing up now!

    April 24, 2017 at 10:56 am
    • Reply Everything About HER

      Thank you for checking it out. Hope you find a lot of good collaboration opportunities on these programs 🙂

      April 25, 2017 at 6:48 pm
  • Reply Jamie @ The Skinny Soul

    Great suggestions–I’ll have to check out some of your recommendations for blogger outreach groups!

    April 24, 2017 at 11:55 am
    • Reply Everything About HER

      Thank you, hope it helps you find more collaboration opportunities 🙂

      April 25, 2017 at 6:46 pm
  • Reply anne @onedeterminedlife

    I have been trying to find a list like this! Thank you so much!!

    April 24, 2017 at 12:44 pm
  • Reply Krysten

    I am downloading some of these, this is such a great reference!

    April 24, 2017 at 4:52 pm
  • Reply jessica

    these are all new to me and i will be checking them out, thanks for the tips!

    April 24, 2017 at 7:59 pm
  • Reply Denisse | Le Petit Eats

    Cool, I’ll have to check some of these programs out. Thanks for sharing!

    April 24, 2017 at 9:15 pm
    • Reply Everything About HER

      Awesome! Hope you find a lot of collaboration opportunities on these programs. 🙂 Thank you for dropping by.

      April 25, 2017 at 6:45 pm
  • Reply Meghna

    This is a wonderful resource. Thank you for sharing it

    April 25, 2017 at 12:13 am
  • Reply Nora

    Thank you so much for the tips and links! I knew that these do exist but I’ve never participated any. However, I got direct emails from companies weekly but most of those do not match with my blog’s brand image. Most of the collaborations I’ve done have started with me emailing the company directly. Anyhow, I will check those programs out, it would be interesting to find more collaboration options.

    Btw is there some requirements for bloggers in those? Like should you have a company around your blog or separate paypal for it or something like that? Some programs I checked earlier had quite a lot of those requirements.

    April 25, 2017 at 1:50 am
    • Reply Everything About HER

      Hi Nora, thank you for checking out my post. Most of the programs listed in here have less requirements and are very specific. You don’t need a separate paypal for it, you can just use your own paypal. I find that these programs are actually really easy to sign up to. 🙂 And most don’t need to have a logo that you have to put on your blog.

      April 25, 2017 at 6:44 pm
  • Reply Rachel R Ritlop

    Nice! I hadn’t heard of any of these! thank you!

    April 25, 2017 at 5:09 am
  • Reply Sharon

    Love this post! I have only used one blogger outreach program so far but had no idea that there were so many! I am excited to expand my portfolio of programs and maximize my potential for sponsored work. Thanks for sharing!

    April 25, 2017 at 5:58 am
    • Reply Everything About HER

      Thank you so much. I actually had to research for the ones that didn’t have a lot of specific requirements. Thank you for dropping by. 🙂

      April 25, 2017 at 6:40 pm
  • Reply Sheryl See

    Thank you for sharing this, Junelle! 🙂 Never signed up for any but might give it a try 🙂

    April 25, 2017 at 10:08 am
  • Reply Jasmin N

    Oh, thank you for sharing these! I had no idea these things exist haha 😀

    April 25, 2017 at 10:36 am
  • Reply Phaytea's Pulse

    This is helpful..Thank youuuuuu

    April 25, 2017 at 11:26 am
  • Reply Emma Connor

    Some great tips on blogger outreach programmes! Will have to check some out! 🙂

    Emma x
    http://www.emma-jayne.co.uk

    April 25, 2017 at 12:30 pm
  • Reply Kate

    I didn’t even know things like this existed. What a great idea! Thanks for the information.

    April 25, 2017 at 5:24 pm
  • Reply Erica

    I didn’t know about those apps. I’m careful not to do too many sponsored posts because I want everything to match my coaching brand. But I will still definitely explore because these apps seem really interesting

    April 25, 2017 at 7:04 pm
    • Reply Everything About HER

      I don’t do a lot of sponsored posts as well as I don’t want my blog to be filled with just those. But it’s really nice to collaborate once in awhile. 🙂 thank you for checking it out

      April 27, 2017 at 9:39 am
  • Reply David Elliott

    I am bookmarking this for future reference. Mainly for the time being I am trying to get adjusted to blogging and being on a schedule and promoting myself. But once I get in the groove I will definitely want to be looking to collaborate with brands. Thanks for the great post.

    April 25, 2017 at 8:32 pm
    • Reply Everything About HER

      Awesome! Goodluck to you and your blog. 🙂 thank you for dropping by

      April 27, 2017 at 9:40 am
  • Reply Prerna Garg

    That’s an awesome list. I keep looking for such programs to connect with brands and your list is going to come so handy! Bookmarking it. Thanks for sharing 🙂

    – Prerna / http://www.prernashighonchai.com

    April 25, 2017 at 10:29 pm
    • Reply Everything About HER

      Thank you for checking it out. Hope it will help you in some sort of way. 🙂

      April 27, 2017 at 9:41 am
  • Reply Erica @ Coming Up Roses

    I use almost all of these already – great recommendations, fosho!

    Coming Up Roses

    April 26, 2017 at 6:26 am
    • Reply Everything About HER

      Yaay! I’m not the only one who thinks these are great websites. Thank you for checking it out

      April 27, 2017 at 9:41 am
  • Reply Stephanie

    I am so glad I stumbled upon this! I hadn’t heard of these before. Thank you.

    April 26, 2017 at 6:37 am
  • Reply Sabrina

    Thanks for the tips! I’ll definitely be checking these out. I just relaunched my blog so hopefully these will help

    April 26, 2017 at 9:06 am
    • Reply Everything About HER

      Ohh congratulations on relaunching your blog. Thank you for dropping by.

      April 27, 2017 at 9:42 am
  • Reply Sherry Frewerd

    This is very good info to have. I didn’t realize that I, as a small blogger, could even participate in these. Thanks!

    April 26, 2017 at 9:12 am
    • Reply Everything About HER

      Yes, you definitely can. I was able to work with some brands through these programs with just a little over 300 followers on instagram and less than 100 visitors on my blog. And now that my account has been growing organically, there are more endless opportunities out there. Goodluck! 🙂

      April 27, 2017 at 9:45 am
  • Reply Brandon

    This is great info. Thanks

    April 26, 2017 at 9:14 am
  • Reply Bliss by Kay

    This is such a useful article! Definitely going to sign up for some of these.. thanks for sharing the knowledge 🙂

    April 26, 2017 at 9:14 am
  • Reply Samantha

    I’ve never heard of blogger outreach programs but I’m going to look into it for my travel blog! Thanks for this post 🙂

    April 26, 2017 at 9:22 am
    • Reply Everything About HER

      Yaay, i’ll let you know if there are outreach programs relating travel blogs 🙂

      April 27, 2017 at 9:46 am
  • Reply Meli

    Thanks for sharing this! I’m newer to blogging and will have to try one of these out!

    April 26, 2017 at 9:34 am
  • Reply Shannon Burlingame

    I’ve very new to blogging so I had no idea these even existed. Very cool!! Definitely checking these out 🙂

    April 26, 2017 at 10:08 am
    • Reply Everything About HER

      Welcome to the blogging world! 😊 Goodluck! And thank you for dropping by

      April 27, 2017 at 9:47 am
  • Reply Zoë

    I didn’t even know that blogger outreach programs existed. I definitely need to start following your instructions – thanks for the tip! 💚

    April 26, 2017 at 10:09 am
    • Reply Everything About HER

      Now you know! 🙂 goodluck! And hoping that you find a lot of collaboration opportunities on these programs.

      April 27, 2017 at 9:48 am
  • Reply Julie Torres

    A few good options here, thank you for sharing what has worked for you. Sharing on channels as well for others.

    April 26, 2017 at 10:45 am
  • Reply Jessica Jade

    Oh I’ll have to take a look at these, I’ve not joined anything like this before, they sound good!

    Such a helpful post!
    Jessica Jade
    jessicajadebeauty.com
    xxx

    April 26, 2017 at 11:25 am
  • Reply Laura

    I loveeee Tribe so much, it’s been working so well for me at the moment haha I am always on the hunt for more though, I’ll have to look into the other programs!

    Laura || http://www.thelifeoflaura.com.au xx

    April 26, 2017 at 5:37 pm
    • Reply Everything About HER

      Yaay! Lucky for you, most of the brands on there are looking for australian influencers. Thank you for checking it out

      April 27, 2017 at 9:51 am
  • Reply Whitney @ Pretty Meets Practical

    This is so helpful! I hadn’t heard of these. Thanks so much!

    April 26, 2017 at 7:26 pm
  • Reply Felicia (The Beauty & the Geek AU)

    Oh wow I had no idea the others existed! I’m on Tribe but don’t have enough followers. I’m nearly there though! I’ll have to sign up to these later! Thanks a bunch!

    April 27, 2017 at 4:25 am
  • Reply Gabrielle Crystal RoseBonniee ~

    I haven´t heard about any of these but it looks like an interesting opportunity to try it! Thank you very much for the tips ♥
    * Le blog de la Licorne *

    April 27, 2017 at 8:14 am
  • Reply Amber

    I’ve never heard of these. I’ll have to check them out!

    April 27, 2017 at 9:02 am
  • Reply Clearissa Coward

    This is very useful information. I am going to take the time to sign up for all 5 of these sites. Thank you so much for sharing. I am pinning this article for future use as well.

    April 28, 2017 at 8:26 am
  • Reply Gabby

    Can’t wait to try these! These were all new ones I’d never heard of so I’m hype.

    April 29, 2017 at 6:56 pm
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